Yushau
Shuaib of PRNigeria and
Yushau
Shuaib of PRNigeria and Mukhtar Sirajo of NIPR
NIPR, PRNigeria Partner on National PR
Awards
The Nigeria Institute of Public Relations (NIPR) has agreed in
principle to partner with the international award-winning Image
Merchants Promotions Limited (IMPR), publishers of PRNigeria and
Economic Confidential Magazine for instituting annual national
public relations awards to promote excellence in all spheres of
life in Nigeria.
Speaking when he hosted the founder of PRNigeria, Yushau Shuaib
and management of Image Merchants Promotions Limited over multiple
international PR awards they won, the President and Chairman of
Council of NIPR, Mallam Mukhtar Zubairu Sirajo said the request for
partnership from IMPR was a welcome development, stressing that it
would go a long way in celebrating outstanding contributions in the
society.
Mallam Sirajo further said that the feats of PRNigeria founder,
Yushau Shuaib at the international PR forum were accolades which
have made the country proud hence the need to institute such awards
at the national level to recognise the outstanding efforts of PR
Practitioners.
“I am not surprised at the efforts and feat achieved by Yushau
Shuaib in winning multiple SABRE PR Awards of African Public
Relations Association (APRA) and Golden World Awards of
International Public Relations Association (IPRA) as they have
given PR practitioners in Nigeria as well as the country a sense of
pride and belonging.
“In fact, for consecutively winning IPRA Awards on Crisis
Management in 2016, 2017 and 2018 at the international arena has
proven Shuaib to be a worthy ambassador and exceptional crisis
manager,” he said.
Sirajo said NIPR welcomes the partnership proposals as it is
concerned in building relationships when none exists, stressing
that nothing stops the institute from retracing its steps and
return to the good old days with innovative programmes and credible
activities that would promote PR practice in Nigeria.
He further noted that tribe, geography, and religion sentiment
have created a sharp division among diverse Nigerians, noting that
introducing the national NIPR awards will inspire the younger
generation to break away from the current negative narratives and
return the country to its lost glory.
Earlier in his address at the occasion, the Executive Director
and Editor-In-Chief of PRNigeria and Economic Confidential Ewache
Ajefu had informed the NIPR top management on the achievements
recorded by his organization and called for the mutual partnership
to make the annual award a reality. He used the occasion to
introduce the award-wining writer and crisis communicator, Yushau
Shuaib after reading his citation at the event.
Speaking briefly at the occasion, Shuaib pointed out that all
the awards were on campaigns he executed for other organisations
while he was on retirement from the public service before he was
recently reinstated.
“I am short of words to explain the facts that those awards were
garnered for PR programmes we initiated and executed for various
agencies in security and intelligence sectors while I was on
forceful retirement before my recent recall to the public
service.
“But meanwhile, I have a firm conviction that PRNigeria and
NIPR’s synergy will yield tremendous benefits and remarkable
success,” he said
Highlights of the occasion included slide presentations by
Shuaib on several processes leading to the various international PR
awards and presentation of his latest book “Boko Haram Media War:
An Encounter with the Spymaster.”
By PRNigeria