Chairman of the League Management Company (LMC) Shehu
Dikko says the Nigeria Professional Football League (NPFL) is akin
to an oil well with immense potential of yielding enormous
financial benefits to investors, clubs, and
stakeholders.
And just as an oil well requires work to be developed for
commercial purposes, Dikko said the NPFL also requires plenty of
effort to realize its rich potential.
The LMC recently signed a 5-year investment and commercial
partnership with Redstrike Sports on behalf of the NPFL, which
Dikko described as a ‘groundbreaking’ deal.
In a recent interview on Kennis FM, Dikko, who is also the
second vice president of the Nigeria Football Federation, said the
league organizers are working hard to ensure more investments come
to the NPFL.
“As we have it, everybody has seen this thing (Redstrike
partnership) has just come in, but it doesn’t happen overnight,” he
said.
“The work was underground for quite some time. That’s why we
call it groundbreaking because these are people that are
established globally, and they come in and say ‘look, there’s gold
in this Nigerian football’. It needs somebody to put in the right
money, but the right expertise and explore.
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“It’s like an oil well. They can give you a certificate today
say ‘you have an oil bloc’, you just go there you see land. The oil
is down, down, down under. You need to go and find huge investment
and huge technical capacity to be able to dig that oil well and go
to the right level, then, you can be able to extract the oil.
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