Twitter Ban’s Effect Lingers On Businesses

Over mone month after the ban on Twitter, the effects remain as
entrepreneurs and corporate bodies are getting used to the new
normal amid complaints.

Small, medium and large scale businesses are whining over the
indefinite ban as it affects their businesses negatively.

An entrepreneur, who is into sales of plain t-shirts on Twitter,
shared her frustration since the ban was announced.

“Seventy per cent of my customers are from Twitter. Without
further explanation, you can already imagine the effect the ban has
on my business. Twitter is a large community with massive
interactions, and that’s why a lot of businesses are more active
here. Taking this platform away from us has inflicted pains on
businesses,” the entrepreneur, who preferred anonymity stated.

Cowrywise co founder, Rasaq Ahmed has described the ban on
Twitter as anti-business and anti-consumers as it could drag
investment opportunities. He added that the company has resorted to
using other social media channels to reach out to their
customers.

Commercial banks have also not been left out of the effect of
the ban as customers now troop into banking halls to resolve
complaints. A bank manager said: “The ban has led to an increase in
the number of customers who turn up at our branch to resolve one
issue or the other.

“We had to suspend our operations on Twitter to avoid been
sanctioned by the regulator, we have to leverage other platforms
where you have the young generation to keep our brand in their
faces. This has helped a lot.’’

To sideline the barriers, some businesses now use the Virtual
Private Networks(VPN) app, which gives online privacy.

“Since the government placed a ban on Twitter, I have been using
VPN to enable access to the platform, and that comes with a lot of
disadvantages.

“I am not so sure the right or safe VPN to use, and also it
drained my data quickly.

“The major issues I am still facing even with VPN is that most
of my customers don’t feel safe in using VPN like me, which
somewhat reduce my sales and reach,” an entrepreneur said.

Over mone month after the ban on Twitter, the effects remain as
entrepreneurs and corporate bodies are getting used to the new
normal amid complaints.

Small, medium and large scale businesses are whining over the
indefinite ban as it affects their businesses negatively.

An entrepreneur, who is into sales of plain t-shirts on Twitter,
shared her frustration since the ban was announced.

“Seventy per cent of my customers are from Twitter. Without
further explanation, you can already imagine the effect the ban has
on my business. Twitter is a large community with massive
interactions, and that’s why a lot of businesses are more active
here. Taking this platform away from us has inflicted pains on
businesses,” the entrepreneur, who preferred anonymity stated.

Cowrywise co founder, Rasaq Ahmed has described the ban on
Twitter as anti-business and anti-consumers as it could drag
investment opportunities. He added that the company has resorted to
using other social media channels to reach out to their
customers.

Commercial banks have also not been left out of the effect of
the ban as customers now troop into banking halls to resolve
complaints. A bank manager said: “The ban has led to an increase in
the number of customers who turn up at our branch to resolve one
issue or the other.

“We had to suspend our operations on Twitter to avoid been
sanctioned by the regulator, we have to leverage other platforms
where you have the young generation to keep our brand in their
faces. This has helped a lot.’’

To sideline the barriers, some businesses now use the Virtual
Private Networks(VPN) app, which gives online privacy.

“Since the government placed a ban on Twitter, I have been using
VPN to enable access to the platform, and that comes with a lot of
disadvantages.

“I am not so sure the right or safe VPN to use, and also it
drained my data quickly.

“The major issues I am still facing even with VPN is that most
of my customers don’t feel safe in using VPN like me, which
somewhat reduce my sales and reach,” an entrepreneur said.