Kardashians Move To Disney, Launching Streaming Content In 2021

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Reality television’s royal family, the Kardashians, have
inked a deal with Disney and will launch new content in
2021 on the entertainment giant’s Hulu and Star streaming
subsidiaries, the platforms said Thursday.

Disney did not release details about the project, which family
matriarch Kris Jenner said in a tweet was a “multi year
partnership.”

Content created by the Kardashians will be available in the
United States on Hulu, and in markets abroad will stream on Star,
Disney’s new subscription video service which will launch in
February.

It is a strategic shift for the Kardashians, who recently left
cable television — which is declining in the United States — for a
new home on a streaming platform, as the medium becomes
increasingly popular.

“Keeping Up with the Kardashians,” the program which rocketed
the family to fame, has been broadcast on cable channel E!, part of
NBCUniversal.

In September, the family announced that the program would end in
early 2021 after 20 seasons, almost 14 years after its debut.

A minor celebrity when the show launched, Kim Kardashian has
become a global star thanks to the program, on which she built an
empire with the help of her mother.

The reality show follows the Kardashians in their daily lives as
they navigate family dramas, including falling outs between sisters
Kim, Kourtney, Khloe, Kendall and Kylie.

By building successful cosmetics companies off their TV fame,
Kim’s fortune is now estimated by Forbes magazine at $780 million
while Kylie is estimated to be worth $700 million.

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