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Insuritas president/CEO Jeff Chesky joins us to explain how your credit union’s website can transform from an online billboard to a robust ecommerce engine, providing an additional revenue stream.

Jeff uses his company’s SmartCART Technology as a prime example that allows members to shop for insurance products on your credit union’s website, instead of scouring the web looking for an ideal fit. Jeff explains that this type of technology can enhance a credit union’s value exponentially toward its members.

A very insightful and candid chat with Jeff looking at a credit union’s online presence from a whole new angle. Check it out and let us know your thoughts.

READ NEXT: Building a mobile wallet that customers want

– This podcast is reproduced with kind permission. Some minor changes may have been made to the text to reflect BankNXT style considerations, but the podcast itself is always unchanged. Read more here. Main image: Maksim Kabakou, Shutterstock.com

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